The Economist pocket guide to marketing /
Thomas, Michael J., 1933-
The Economist pocket guide to marketing / Michael Thomas. - Oxford, OX, UK ; New York, NY, USA : London : B. Blackwell ; The Economist, 1986. - 156 p. : ill. ; 22 cm.
0631153640 (pbk.) : $8.95 0631147675 (hard) : £12.50 ($24.95 U.S.)
86008242
Marketing--Dictionaries.
658.8
HF5415.T46
The Economist pocket guide to marketing / Michael Thomas. - Oxford, OX, UK ; New York, NY, USA : London : B. Blackwell ; The Economist, 1986. - 156 p. : ill. ; 22 cm.
0631153640 (pbk.) : $8.95 0631147675 (hard) : £12.50 ($24.95 U.S.)
86008242
Marketing--Dictionaries.
658.8
HF5415.T46