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Marketing strategies for competitive advantage /

Adcock, Dennis.

Marketing strategies for competitive advantage / Dennis Adcock. - Chichester : Wiley, 2000. - 420p.

CW016 CW093, CW095 CW018

Includes bibliographical references and index.

ISBN: 9780471981695: £23.95 0471981699

LCCN: 99047600

Subjects--Topical Terms:
Marketing.
Strategic planning.
Business and Management.
Business strategy
Sales & marketing

Dewey Class. No.: 658.8

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