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Strategic management of innovation and design /

Le Masson, Pascal.

Strategic management of innovation and design / Pascal Le Masson, Benoît Weil, Armand Hatchuel ; forewords by Paul Rivier and Marc Maurer ; afterword by Jacques Lacambre and Dominique Levent ; translated from 'Les processus d'innovation' by Alison Bissery and adapted by the authors. - New York : Cambridge University Press, 2010. - xxxv, 450 p. : ill. ; 25 cm. ; pbk.

Includes bibliographical references and index.

0521182433 (pbk.) 9780521182430 (pbk.) 0521768772 9780521768771 9780521182430: £23.99

2010014311


Technological innovations--Management
Industrial design.
Strategic planning.
Organizational effectiveness.
Business and Management.
Business innovation
Management & management techniques
Engineering: general
Business strategy
Business & Management

658.4063

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