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E-learning and the science of instruction : proven guidelines for consumers and designers of multimedia learning /

Clark, Ruth Colvin.

E-learning and the science of instruction : proven guidelines for consumers and designers of multimedia learning / ELearning and the science of instruction Ruth Colvin Clark, Richard E. Mayer. - 3rd ed. - San Francisco, CA : Pfeiffer, c2011. - xviii, 502 p. : ill. ; 25 cm. ; cased.

CW_HRTEA_E e-Learning: Promise and Pitfalls. -- How Do People Learn from e-Courses? -- Evidence-Based Practice -- Applying the Multimedia Principle: Use Words and Graphics Rather Than Words Alone. -- Applying the Contiguity Principle: Align Words to Corresponding Graphics. -- Applying the Modality Principle: Present Words as Audio Narration Rather Than On-Screen Text. -- Applying the Redundancy Principle: Explain Visuals with Words in Audio OR Text: Not Both. -- Applying the Coherence Principle: Adding Material Can Hurt Learning. -- Applying the Personalization Principle: Use Conversational Style and Virtual Coaches. -- Applying the Segmenting and Pretraining Principles: Managing Complexity by Breaking a Lesson into Parts. -- Leveraging Examples in e-Learning. -- Does Practice Make Perfect? -- Who's in Control? Guidelines for e-Learning Navigation. -- e-Learning to Build Thinking Skills.-- Simulations and Games in e-Learning. -- Applying the Guidelines. -- References. -- Glossary. -- List of Tables and Figures.

Includes bibliographical references and indexes.

0470874309 9780470874301 0470874309 9780470874301: £45.00

2011012858


Business education--Computer-assisted instruction
Business & Management
Personnel & human resources management
Educational equipment & technology, computer-aided learning (CAL)
Industrial or vocational training

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