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Applying communication theory for professional life : a practical introduction /

Dainton, Marianne,

Applying communication theory for professional life : a practical introduction / Marianne Dainton, Elaine D. Zelley. - 3rd edition. - Los Angeles : SAGE, [2015] - xv, 260 pages : illustrations (black and white) ; 24 cm

CW808 Previous edition: 2011.

Includes bibliographical references and index.

Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mass communication -- What should a communicator do?

9781452276540: £48.99 No price 1452276544

2014931720


Communication--Philosophy
Media Studies.
Communication studies
Business communication & presentation
Sociology & anthropology

/ .D245 2015

302.201

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