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Agribusiness : fundamentals and applications /

Ricketts, Cliff.

Agribusiness : fundamentals and applications / Cliff Ricketts, Kristina Ricketts. - 2nd ed. - Clifton Park, N.Y. : Delmar Cengage Learning, ©2009. - xxxii, 568 pages : illustrations ; 29 cm

Updated ed. of: Introduction to agribusiness / Cliff Ricketts, Omri Rawlins. c2001. CW078 CW027

Includes bibliographical references and index.

About the authors -- Unit 1 : Introduction to agribusiness. Agriculture and agribusiness -- Agricultural economics and the American economy -- The size and importance of agribusiness -- Emerging agribusiness technologies -- Unit 2 : Starting and running an agribusiness. Planning and organizing an agribusiness -- Types of agribusiness -- Financing the agribusiness -- Personal financial management -- Agribusiness recordkeeping and accounting -- Managing human resources -- Farm management -- Production economics -- Unit 3 : The agribusiness input (supply) sector. Supplies, machinery, and equipment -- Economic activity and analysis -- Agricultural policy and governmental agribusiness services -- Private agribusiness services -- Unit 4 : The agribusiness output (marketing) sector. Basic principles of agrimarketing -- Commodity (futures) marketing -- International agriculture marketing -- Agrimarketing channels -- Conclusion -- Summary -- End of chapter activities -- Appendix : Laws of supply and demand -- Glossary.

Agribusiness: Fundamentals and Applications, second edition, discusses the broad spectrum of the agribusiness world. Several chapters focus on the agricultural input sector, which are the supplies and services needed by ranchers, farmers, and or other production agriculturists. Some examples include the feed, seed, fertilizer, chemical, and farm machinery agribusinesses. Once basic production economics and farm management are discussed, several more chapters cover the agribusiness output sectors that include agribusinesses, which move food and fiber from the farms and ranches to the consumer. The fundamentals and applications of agribusiness are detailed showing how products go from their source to the consumer highlighting the many steps in this process. Basic principles of commodity marketing, international agriculture marketing and food and fiber processing channels are some of the topics explored in detail. Basic agricultural economic principles are discussed to assist the user to better manage an agribusiness. This book not only discusses employment opportunities, but also explains how to start-up, run and manage your own agribusiness. - Publisher.

9781418032319 141803231X

2007942523


Agricultural industries--United States.
Agriculture--Economic aspects--United States.
Food industry and trade--United States.
Agricultural industries.
Agriculture--Economic aspects.
Food industry and trade.


United States.

/ .R53 2009

658.93

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