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Big data @ work : dispelling the myths, uncovering the opportunities /

Davenport, Thomas H., 1954-

Big data @ work : dispelling the myths, uncovering the opportunities / Big data at work Thomas H. Davenport. - ix, 228 pages : illustrations ; 24 cm

CW_SRSDS_M MSc Data Science

Includes bibliographical references (pages 211-216) and index.

Why Big Data is important to you and your organization -- How Big Data will change your job, your company and your industry -- Developing a big data strategy -- The human side of Big Data -- The technology side of Big Data -- What it takes to succeed with Big Data -- What you can learn from start-ups and online firms -- What you can learn from large companies: Big Data and analytics 3.0.

9781422168165 (alk. paper) 9781422168165: No price

2013039005


Business intelligence--Data processing
Big data.
Business planning--Statistical methods
Data mining.
Business and Management.
Knowledge management

/ .D379 2014

658.4038

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