Hotel and food service marketing : a managerial approach /
Buttle, Francis.
Hotel and food service marketing : a managerial approach / Francis Buttle. - London : Cassell, c1986. - xii, 414 p. : ill. ; 25 cm. - Cassell hotel & catering .
First published by Holt, Rinehart and Winston.
0304315338 (pbk.)
Hotel management.
Caterers and catering.
Marketing.
647.940688
Hotel and food service marketing : a managerial approach / Francis Buttle. - London : Cassell, c1986. - xii, 414 p. : ill. ; 25 cm. - Cassell hotel & catering .
First published by Holt, Rinehart and Winston.
0304315338 (pbk.)
Hotel management.
Caterers and catering.
Marketing.
647.940688