Understanding business markets : interaction, relationships and networks /
Understanding business markets : interaction, relationships and networks /
the Industrial Marketing and Purchasing Group ; edited by David Ford.
- 2nd ed.
- London : Dryden, c1997.
- xvi, 578 p. : ill. ; 25 cm.
Previous ed.: London : Academic, c1990. CW037 CW838
Includes bibliographies and index.
003099053X (pbk) 9780030990533: No price
Industrial marketing.
Sales & marketing
International business
380.1065
Previous ed.: London : Academic, c1990. CW037 CW838
Includes bibliographies and index.
003099053X (pbk) 9780030990533: No price
Industrial marketing.
Sales & marketing
International business
380.1065