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Roberts, John, 1929-

Marketing for the hospitality industry. John Roberts. - London : Hodder & Stoughton, 1993. - 224p.

ISBN: 9780340571859: £10.99 0340571853

Subjects--Topical Terms:
Hospitality industry--Marketing
Travel guides: hotel & holiday accommodation guides
Hospitality & service industries
Sales & marketing
For GSVQ (General Scottish Vocational Qualification)
For GNVQ (General National Vocational Qualification)
For NVQ / SVQ (National / Scottish Vocational Qualification)

Subjects--Index Terms: Catering establishments Marketing

Dewey Class. No.: 658.83