MARC details
000 -LEADER |
fixed length control field |
01113cam a2200373 i 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190531162922.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160804s2016 000 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013028806 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1118582861 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118582862 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118582862: |
Terms of availability |
No price |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
DLC |
Modifying agency |
YDX |
-- |
OCLCO |
-- |
YDXCP |
-- |
CDX |
-- |
OCLCF |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJS |
Source |
thema |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJ |
Source |
thema |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8101 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Aaker, David A. |
245 10 - TITLE STATEMENT |
Title |
Strategic market management / |
Statement of responsibility, etc. |
David A. Aaker. |
250 ## - EDITION STATEMENT |
Edition statement |
Tenth edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Hoboken, New Jersey : |
Name of producer, publisher, distributor, manufacturer |
Wiley, |
Date of production, publication, distribution, manufacture, or copyright notice |
2014. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
ix, 326 pages : |
Other physical details |
illustrations ; |
Dimensions |
24 cm. ; |
Accompanying material |
pbk. |
500 ## - GENERAL NOTE |
General note |
CW819 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
590 ## - LOCAL NOTE (RLIN) |
a |
112.55 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management |
9 (RLIN) |
5381 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Strategic planning. |
9 (RLIN) |
7828 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business and Management. |
Source of heading or term |
ukslc |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales & marketing |
Source of heading or term |
thema |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business & Management |
Source of heading or term |
thema |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
160811 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10480559 |
b |
cgen |
c |
- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Operator's initials, OID (RLIN) |
0 |
Cataloger's initials, CIN (RLIN) |
160804 |
First Date, FD (RLIN) |
m |
Local |
a |
-- |
- |
-- |
0 |