MARC details
000 -LEADER |
fixed length control field |
01170cam a2200361 a 4500 |
001 - CONTROL NUMBER |
control field |
10430248 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20201215150725.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
821210s1982 enka 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
82241323 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0434903701 : |
Terms of availability |
£7.95 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780434903702: |
Terms of availability |
£7.95 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
043 ## - GEOGRAPHIC AREA CODE |
Geographic area code |
e-uk--- |
-- |
e------ |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
TIZA |
Local codes |
20611 |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJS |
Source |
thema |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.848 |
245 00 - TITLE STATEMENT |
Title |
Case studies in international marketing / |
Statement of responsibility, etc. |
edited by Peter Doyle and Norman A. Hart. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Published on behalf of the CAM Foundation and the Institute of Marketing [by] Heinemann, |
Date of publication, distribution, etc. |
1982. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
vii, 391 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
590 ## - LOCAL NOTE (RLIN) |
a |
12.63 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Export marketing |
Geographic subdivision |
Great Britain |
Form subdivision |
Case studies |
9 (RLIN) |
39277 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Export marketing |
Geographic subdivision |
Europe |
Form subdivision |
Case studies |
9 (RLIN) |
39278 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales & marketing |
Source of heading or term |
thema |
9 (RLIN) |
39279 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Doyle, Peter, |
Dates associated with a name |
1943- |
9 (RLIN) |
39280 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hart, Norman A. |
9 (RLIN) |
18905 |
710 2# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
CAM Foundation. |
9 (RLIN) |
17292 |
710 2# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Institute of Marketing. |
9 (RLIN) |
39281 |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
150908 |
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) |
a |
MARS |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10048881 |
b |
multi |
c |
- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Operator's initials, OID (RLIN) |
3 |
Cataloger's initials, CIN (RLIN) |
010425 |
First Date, FD (RLIN) |
m |
Local |
a |
-- |
- |
-- |
0 |