Normal view
MARC view
- Wright, Helen,
Wright, Helen, 1944- (Personal Name)
Financial aspects of marketing, c1996: t.p. (Helen Wright) jkt (senior lecturer in the Dept. of Retailing and Marketing, Manchester Metropolitan University) p. 4 of cover (MA (Cantab.), Ph.D. (Manchester); wrote a statistics textbook and contributed to statistics journal)
BL auth. file, Oct. 12, 2004 (hdg.: Wright, Helen, 1944-; info. from author: Helen Elizabeth Wright; b. May 8, 1944)