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Commerce entre cultures : une approche culturelle du marketing international / Jean-Claude Usunier. Tome 1.

By: Material type: TextTextSeries: Collection Gestion (Presses universitaires de France)Publication details: Paris : Presses Universitaires de France, 1992.Edition: 1ère éditionDescription: 453 p. : ill. ; 22 cmISBN:
  • 9782130441878:
  • 2130441874
Subject(s): DDC classification:
  • 658.848
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library Store - Ask Library Staff 658.848 (Browse shelf(Opens below)) 1 Available 30612

CW100

Includes bibliographical references and index.

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