A role theory perspective on dyadic interactions : the service encounter [Journal article] / Michael R. Solomon....et al.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
From: Journal of Marketing, Winter 1985,Vol. 49, pp.99-111
Reprinted in: 'Managing services marketing: text and readings ',2nd ed.,1992
CW083
CW838