The Marketing Review Volume 1, No.1, October 2000.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 1469347X
- 658.8
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library Store - Ask Library Staff | 658.8 (Browse shelf(Opens below)) | 1 | Available | 42463 |
Creating a relationship dialogue: communication, interaction and value / Christian Grönroos -- Key account management: a domain review / Malcolm McDonald -- Achieving Internet marketing success / Dave Chaffey -- Writing a research proposal / Michael J. Baker -- Getting started with data analysis / Adamamtios Diamantopoulos -- The evolution of the direct marketing consumer / Maurice Patterson and Lisa O'Malley -- Case study - Dell Computer / Anna Greco.
20.00