International marketing / Philip R. Cateora, John L. Graham.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2005.Edition: 12th edDescription: xxxiii, 697 p. : col. ill., col. maps ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 9780072833713
- 0072833718 (alk. paper)
- 658.848
- .C375 2005
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library Store - Ask Library Staff | 658.848 (Browse shelf(Opens below)) | 1 | Available | 44987 | |
| General Lending | Wexford Campus Library Wexford General Lending | 658.848 (Browse shelf(Opens below)) | 1 | Available | 50414 |
Browsing Carlow Campus Library shelves, Shelving location: Store - Ask Library Staff Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 658.848 Commerce international / | 658.848 Commerce international / | 658.848 International marketing strategy / | 658.848 International marketing / | 658.848 Global marketing : a decision-oriented approach / | 658.848 Commerce entre cultures : une approche culturelle du marketing international / | 658.8480941 Managing export marketing. |
CW838
CW037, CW100, CW101, CW127
CW828
Includes bibliographical references and indexes.
59.92
CW958