Marketing professional services : forward-thinking strategies for boosting your business, your image, and your profits / Philip Kotler, Thomas Hayes, Paul N. Bloom.

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Material type: Text

TextPublication details: Paramus, NJ : Prentice Hall, c2002.Edition: 2nd edDescription: x, 422 p. : ill. ; 24 cm. ; casedISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General Lending	Carlow Campus Library General Lending	658.8 (Browse shelf(Opens below))	1	Available		47103
General Lending	Carlow Campus Library General Lending	658.8 (Browse shelf(Opens below))	1	Checked out Not For Loan	14/12/2017	47104

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Previous	658.8 Business marketing management : a strategic view of industrial and organizational markets /	658.8 Business marketing management : a strategic view of industrial and organizational markets /	658.8 Understanding business marketing and purchasing : an interaction approach /	658.8 Marketing professional services : forward-thinking strategies for boosting your business, your image, and your profits /	658.8 Marketing professional services : forward-thinking strategies for boosting your business, your image, and your profits /	658.8 Winning marketing decisions that grow a business : how successful entrepreneurs do it /	658.8 Principles of services marketing /	Next

CW083, CW121

CW838

Includes bibliographical references and indexes.

39.38