Transnational management : text, cases, and readings in cross-border management.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780071232289:
- 0071232281
- 658.049
- .B365 2004
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Wexford Campus Library Wexford General Lending | 658.049 (Browse shelf(Opens below)) | 1 | Available | 48292 |
Previous ed.: published as by Christopher A. Bartlett, Sumantra Ghoshal. Boston, Mass.; London: Irwin/McGraw-Hill, 1999.
Includes bibliographical references and index.
[Readings only] The tortuous evolution of the multinational corporation / Howard V. Perlmutter -- Managing in borderless world / Kenichi Ohmae -- Going global: lessons from late movers / Christopher A. Bartlett & Sumantra Ghoshal -- Culture and organization / Susan Schneider & Jean-Louis Barsoux -- Clusters and the new economics of competition / Michael E. Porter -- The end of corporate imperialism / C. K. Prahalad & Kenneth Lieberthal -- The globalization of markets / Theodore Levitt -- Global strategy...in a world of nations / George S. Yip -- Competition in global industries: a conceptual framework / Michael E. Porter -- Tap your subsidiaries for global reach / Christopher A. Bartlett & Sumantra Ghoshal -- Making global strategies work / W. Chan Kim & Renée A. Mauborgne -- Can selling be globalized? the pitfalls of global account management / David Arnold et el. -- Unleash innovation in foreign subsidiaries / Julian Birkinshaw & Neil Hood -- Integrating the enterprise / Sumantra Ghoshal & Lynda Gratton -- The knowledge-creating company / Ikujiro Nonaka -- The global logic of strategic alliances / Kenichi Ohmae -- Collaborate with your competitors - and win / Gary Hamel et al -- Local memoirs of a global manager / Gurcharan Das -- Subsidiary initiative to develop new markets / Julian Birkinshaw & Nick Fry -- The myth of the generic manager: new personal competencies for new management roles / Christopher A. Bartlett & Sumantra Ghoshal -- The new global game: how your company can win in the knowledge economy / T. Doz et al
57.42