Research methods for business : a skill-building approach / Uma Sekaran.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780471203667:
- 0471203661 (alk. paper)
- 650.072
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Available | 50546 |
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CW828
Includes bibliographical references (p. 426-431) and index.
Introduction to Research -- Scientific Investigation -- Technology and Business Research -- The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition -- The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development -- The Research Process: Step 6: Elements of Research Design -- Experimental Designs -- Measurement of Variables: Operational Definition and Scales -- Measurement: Scaling, Reliability, Validity -- Data Collection Methods -- Sampling -- Data Analysis and Interpretation -- The Research Report -- Managerial Decision Making and Research -- Module: A Refresher on Some Statistical Terms and Tests.
44.31
CW958