Marketing research / David A. Aaker, V. Kumar, George S. Day.
Material type:
TextPublication details: New York : John Wiley & Sons, c2004.Edition: 8th edDescription: xvii, 774 p. : ill. ; 26 cmISBN: - 9780471230571
- 047123057X
- 658.83
- .A14 2004
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 658.83 (Browse shelf(Opens below)) | 1 | Available | 51296 | |
| General Lending | Carlow Campus Library General Lending | 658.83 (Browse shelf(Opens below)) | 1 | Available | 51297 | |
| General Lending | Carlow Campus Library General Lending | 658.83 (Browse shelf(Opens below)) | 1 | Available | 51298 |
CW018
CW121
Includes bibliographical references and index.
48.24