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Essentials of marketing / Geoff Lancaster, Lester Massingham, Ruth Ashford.

By: Contributor(s): Material type: TextTextPublication details: London : McGraw-Hill, c2002.Edition: 4th edDescription: xi, 549p. : ill., map ; 25 cmISBN:
  • 9780077098605:
  • 0077098609
Subject(s): DDC classification:
  • 658.8
Online resources:
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library General Lending 658.8 (Browse shelf(Opens below)) 1 Available 51905

CW838

Previous ed.: / by Geoff Lancaster, Lester Massingham, 1999.

CW011, CW012, CW037, CW043, CW100, CW101, CW123

CW808

CW906

CW916

Includes bibliographical references and index.

54.85

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