Strategic management : awareness and change.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9781844800834:
- 1844800830
- 658.4012 22
- .T4 2005
Previous ed.: 2001.
Includes index.
Includes bibliographical references and index.
UNDERSTANDING STRATEGY AND STRATEGIC MANAGEMENT: Introducing the strategy process -- The business model, the organizational mission and objectives -- STRATEGIC ANALYSIS: Strategic thinking, environmental influences and synergy -- Environmental analysis and strategic positioning finance in action: the experience curve -- Resource-led strategy -- The dynamics of competition -- Success, culture and values -- STRATEGY CREATION: An introduction to strategy creation -- Strategic planning -- Strategic leadership, entrepreneurship and intrapreneurship -- CORPORATE STRATEGY: Strategic alternatives, strategy evaluation and strategy selection finance in action: financial management -- Strategic growth -- International strategy -- FAilure, consolidation and recovery strategies -- STRATEGY IMPLEMENTATION: Strategy implementation -- Managing strategy in the organization -- Leading change -- Final thoughts: the purpose of strategy.