Women in public relations : how gender influences practice / Larissa A. Grunig, Elizabeth Lance Toth, Linda Childers Hon; foreword by Kathleen Larey Lewton.
Material type:
TextPublication details: [S.l.] : Routledge Taylor & Francis Group , 2008.Description: xxi, 424 p. ; ill. ; 23 cm. ; casedISBN: - 0805854932
- 9780805854930
- 659.2
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 659.2 (Browse shelf(Opens below)) | 1 | Available | 61640 |
CW808
Includes bibliographical references and index.
The purpose of this book -- Understanding the issues -- Parallels with women in diverse fields -- Women in management and entrepreneurship -- The promise of diversity for public relations -- African Americans, Asian Americans, and Hispanic Americans in U.S. public relations -- Credibility, encroachment, power, and sublimation -- The gender gap in public relations salaries -- Public relations roles -- The glass ceiling -- Explaining gender inequity in the work place -- Liberal feminist strategies for women's advancement -- Feminist strategies with radical intent -- Final thoughts.
41.80