Braun : fifty years of design and innovation / Bernd Polster.
Material type: TextLanguage: English Original language: German Publication details: Stuttgart ; London : Axel Menges, c2009.Description: 504 p. : ill. (chiefly col.), ports. ; 20 cmISBN:- 9783936681352:
- 393668135X
- Braun. English
- 745.4
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library General Lending | 745.4 (Browse shelf(Opens below)) | 1 | Available | 62047 |
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CW707, CW728
Translation. Original German title: Braun : 50 Jahre Produktinnovationen, published 2005.
Includes bibliographical references.
Summary: Braun products have been shown more frequently at exhibitions than those of any other comparable company. Some people find that they reflect basic human values such as authenticity and integrity. For others, they are the very incarnation of German perfectionism. Braun is not merely a trademark; it stands for an all-encompassing concept. For the last five decades, this concept has spawned innovative products with an unprecedented regularity that begs to be explained - especially as the era spanned by the history of Braun design is not exactly one characterized by continuity. Instead, the second half of the 20th century witnessed a dramatic change in living conditions.
Translated from the German.
50.83