Services marketing / Christopher H. Lovelock.

By:

Material type: Text

TextSeries: Prentice Hall International editionsPublication details: London : Prentice-Hall International, c1996.Edition: 3rd edDescription: xii, 660 p. : ill., 1 port. ; 24 cm. ; pbkISBN:

Subject(s):

DDC classification:

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General Lending	Wexford Campus Library Wexford General Lending	658.8 (Browse shelf(Opens below))	1	Available		64157

Previous								Next
Previous	658.8 Principles of services marketing /	658.8 Principles of services marketing /	658.8 Marketing : an introduction /	658.8 Services marketing /	658.8 Marketing management : analysis, planning, implementation, and control /	658.8 Business marketing management : a strategic view of industrial and organizational markets /	658.8 Quick win marketing : answers to your top 100 marketing questions /	Next

Previous ed.: 1991.

Includes bibliographical references (p. 649-650) and index.

20.00