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Harvard business review : on doing business in China.

Material type: TextTextSeries: Harvard Business Review Paperback seriesPublication details: New York : Harvard Business Review Paperback, 2004.Description: vii, 204 p. ; 21 cm. ; pbkISBN:
  • 1591396387
  • 9781591396383
Other title:
  • Doing business in China
Subject(s): DDC classification:
  • 330.951
Contents:

Includes bibliographical references and index.

The great transition / K. Lieberthal & G. Lieberthal -- The Chinese negotiation / J.L. Graham & M. Wan -- The hidden dragons / M. Zeng & P.J. Williamson -- Short-term results: the litmus test for success in China / R. Yan -- Entering China: an unconventional approach / W. Vanhonacker -- To reach China's consumers, adapt to Guo Qing / R. Yan -- Trouble in paradise / K. Xin & V. Pucik -- The forgotten strategy / P. Ghemawat.

20.00

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