International marketing strategy : analysis, development and implementation / Isobel Doole, Robin Lowe & Alexandra Kenyon.
Material type:
TextPublication details: Andover, Hampshire : Cengage Learning EMEA, [2016]Edition: Seventh editionDescription: xxvi, 465 pages : illustrations (colour) ; 26 cmContent type: - 9781473723702:
- 1473723701
- Phillips, Chris, 1941- International marketing strategy
- 658.848
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 658.848 (Browse shelf(Opens below)) | 1 | Available | 79757 | |
| General Lending | Carlow Campus Library General Lending | 658.848 (Browse shelf(Opens below)) | 1 | Available | 79758 | |
| General Lending | Carlow Campus Library General Lending | 658.848 (Browse shelf(Opens below)) | 1 | Available | 79759 | |
| General Lending | Carlow Campus Library General Lending | 658.848 (Browse shelf(Opens below)) | 1 | Available | 79760 |
CW828, CW838
Previous editions authored by: Chris Phillips, Isobel Doole, and Robin Lowe; Isobel Doole and Robin Lowe.
Includes bibliographical references and index.
74.61