Business research methods / Alan Bryman & Emma Bell.
Material type: TextPublisher: Cambridge, United Kingdom ; New York, NY, United States of America Oxford University Press 2015Edition: Fourth editionDescription: xxxvi, 778 pages : illustrations (colour) ; 27 cmISBN:- 9780199668649:
- 0199668647
- 650.072
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Available | 80742 | |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 03/03/2020 | 80743 |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Available | 80744 | |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 27/08/2020 | 80745 |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 27/08/2020 | 80746 |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 27/08/2020 | 80736 |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Available | 80737 | |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 10/12/2018 | 80738 |
General Lending | Carlow Campus Library General Lending | 650.072 (Browse shelf(Opens below)) | 1 | Available | 80739 | |
Short Loan Collection | Carlow Campus Library Short Loan Collection | 650.072 (Browse shelf(Opens below)) | 1 | Checked out | 27/08/2020 | 80740 |
Short Loan Collection | Carlow Campus Library Short Loan Collection | 650.072 (Browse shelf(Opens below)) | 1 | Available | 80741 |
Browsing Carlow Campus Library shelves, Shelving location: Short Loan Collection Close shelf browser (Hides shelf browser)
CW908, CW917, CW918, CW928
Includes bibliographical references and index.
The nature and process of business research. -- Business research strategies. -- Research designs. -- Planning a research project and fromulating research questions. -- Getting started: reviewing the literature. -- Ethics and politics in business research. -- The nature of quantitative research. -- Sampling in quantitative research. -- Structured interviewing. -- Self-completion questionnaires. -- Asking questions. -- Structured observation. -- Content analysis. -- Secondary analysis and official statistics. -- Quantitative data analysis. -- Using IBM SPSS statistics. -- The nature of qualitative research. -- Sampling in qualitative research. -- Ethnography and participant observation. -- Interviewing in qualitative research. -- Focus groups. -- Language in qualitative research. -- Documents as sources of data. -- Qualitative data analysis. -- Computer-assisted qualitative data analysis: using NVivo. -- Breaking down the quantitative/qualitative divide. -- Mixed methods research: combining quantitative and qualitative research. -- E-research: Internet research methods. -- Writing up business research.
44.59