Overcrowded : designing meaningful products in a world awash with ideas / Roberto Verganti.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780262035361
- 0262035367
- 9780262035361:
- Designing meaningful products in a world awash with ideas
- 658.5752 23
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
General Lending | Carlow Campus Library IN PROCESSING | 658.5752 (Browse shelf(Opens below)) | Checked out | 27/08/2020 | 84994 |
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24.22
Includes bibliographical references (pages 219-235) and index.
[Part I: The value: why innovation of meaning matters] The search for new meaning: the value for people -- Competing through meaning: the value for businesses.
[Part 2: The principles: beyond ideas to meaning] Innovation from the inside out: making gifts -- The art of criticism: the quest for a deeper vision.
[Part 3: The process: methods and tools] Envisioning: from me to people -- The meaning factory: insiders' criticism -- The interpreter's lab: outsiders' criticism -- Appendix : New meanings are everywhere: cases of innovation of meaning.