Positioning : the battle for your mind / by Al Ries and Jack Trout.

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Material type: Text

TextLanguage: spa eng Publication details: New York : McGraw-Hill, c1986.Edition: 1st ed., revDescription: x, 213 p. ; 21 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General Lending	Carlow Campus Library Store - Ask Library Staff	658.802 (Browse shelf(Opens below))	1	Available		24354

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Previous	658.802 Marketing management and information technology.	658.802 Contemporary perspectives on strategic market planning /	658.802 The practice of marketing management : analysis, planning, and implementation /	658.802 Positioning : the battle for your mind /	658.802 Management information for marketing and sales /	658.802 Marketing communications : frameworks, theories and applications.	658.802 Marketing communications : contexts, strategies and applications /	Next

Includes index.

CW037, CW043

CW838

20.95