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		The Barclays guide to international trade for the small business / John Wilson. by Wilson, John Series: Barclays small business series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford, UK ; Cambridge, Mass., USA : B. Blackwell, 1990 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.848. Place hold Place recall Add to cart (remove)
		Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta. by Loudon, David L Della Bitta, Albert J Series: McGraw-Hill series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1993 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8342. Place hold Place recall Add to cart (remove)
		The new marketing era : marketing to the imagination in a technology driven world / Paul Postma. by Postma, Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1999 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8. Place hold Place recall Add to cart (remove)
		Real time : preparing for the age of the never satisfied customer / Regis McKenna. by McKenna, Regis Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c1997 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.406. Place hold Place recall Add to cart (remove)
		The power of nice : how to negotiate so everyone wins--especially you! / Ronald M. Shapiro and Mark A. Jankowski with James Dale. by Shapiro, Ronald M Jankowski, Mark A Dale, Jim, 1948- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1998 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.4052. Place hold Place recall Add to cart (remove)
		Consumer behaviour : a European perspective / Gerrit Antonides and W. Fred van Raaij. by Antonides, Gerrit, 1951- Raaij, W. Fred van Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley, c1998 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.834094. Wexford Campus Library (1)Call number: 658.834094. Place hold Place recall Add to cart (remove)
		Strategic brand management : building, measuring and managing brand equity / Kevin Lane Keller. by Keller, Kevin Lane, 1956- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998 Availability: Items available for loan: Carlow Campus Library (3)Call number: 658.827, ... Wexford Campus Library (1)Call number: 658.827. Place hold Place recall Add to cart (remove)
		Global marketing : a market-responsive approach / Svend Hollensen. by Hollensen, Svend Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Financial Times Prentice Hall, 2000 Availability: Items available for loan: Carlow Campus Library (2)Call number: 658.848, ... Not available: Wexford Campus Library: Checked out (1). Place hold Place recall Add to cart (remove)
		Customer relationship management : making hard decisions with soft numbers / Jon Anton. by Anton, Jon Monger, Jodie E Feinberg, Richard A Widdows, Rick Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.812. Place hold Place recall Add to cart (remove)
		Understanding the consumer : a European perspective / Bernard Dubois. by Dubois, Bernard, 1946- Material type: Text; Format: print ; Literary form: Not fiction Language: English Original language: French Publication details: London : Prentice Hall Europe, 2000 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8342. Place hold Place recall Add to cart (remove)

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