The marketing edge : making strategies work / Thomas V. Bonoma.
Material type: TextPublication details: New York : Free Press, c1985.Description: xiii, 241 p. : ill. ; 25 cmISBN:- 9780029042007
- 0029042003
- 658.802
- .B524 1985
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Wexford Campus Library Store - Ask Library Staff | 658.802 (Browse shelf(Opens below)) | 1 | Available | 48126 |
CW016
Includes index.
CW093, CW095
CW018
Bibliography: p. 229-237.
33.00