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Product plus : how product ₊ service = competitive advantage / Christopher Lovelock.
Material type:
TextPublication details: New York : McGraw-Hill, c1994.Description: xiv, 382 p. : ill. ; 24 cmISBN: - 0070387982 (recycled, acidfree paper) :
- 9780070387980 :
- 658.812
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 658.812 (Browse shelf(Opens below)) | 1 | Available | 25091 |
Includes bibliographical references (p. 360-373) and index.
22.95