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Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c1995
Availability: Items available for loan: Carlow Campus Library (2)Call number: 658.8, ... Wexford Campus Library (1)Call number: 658.8. Wicklow Campus Library (1)Call number: 658.8. Not available: Carlow Campus Library: Checked out (1).
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Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh. by
Edition: 8th ed.
Material type: Text Text
Publication details: Australia ; United Kingdom : Thomson/South-Western, c2004
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Availability: Items available for loan: Carlow Campus Library (3)Call number: 658.8, ... Wexford Campus Library (1)Call number: 658.8.
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