Refine your search
Availability
-
Authors
- Blackwell, Roger D.
- Chisnall, Peter M.
- Della Bitta, Albert ...
- Dublin Institute of ...
- East, Robert
- Engel, James F.
- Foxall, G. R.
- Hoyer, Wayne D.
- Kanuk, Leslie Lazar
- Kassarjian, Harold H...
- MacInnis, Deborah J.
- Miniard, Paul W.
- Mittal, Banwari
- O'Driscoll, Aiden
- Robertson, Thomas S.
- Schiffman, Leon G.
- Simmons, Craig
- Solomon, Michael R.
- Wells, William D.
- Wilkie, William L.
- Show more
- Show less
-
Holding libraries
-
Item types
-
Locations
-
Series
- ARROW@DIT.
- Biz/Ed Premier
- Business Source Comp...
- CIM coursebook
- CIM student workbook...
- Marketing series (Lo...
- McGraw-Hill series i...
- McGraw-Hill/Irwin se...
- Monographs of the Jo...
- Prentice Hall Intern...
- Prentice-Hall founda...
- Routledge studies in...
- Scott, Foresman seri...
- Semiotics and popula...
- The Dryden Press ser...
- The marketing series
- The Prentice Hall in...
- Show more
- Show less
-
Topics
- Advertising
- Behavioural theory (...
- Brands
- Business & Managemen...
- Business and Managem...
- Consumer behavior
- Consumer behaviour
- Consumerism
- Consumers
- Consumers' preferenc...
- Consumption (Economi...
- Economics
- Market research
- Marketing
- Marketing research
- Motivation research ...
- Sales & marketing
- User interfaces (Com...
- Show more
- Show less