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The Economist pocket guide to marketing / Michael Thomas. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford, OX, UK ; New York, NY, USA : London : B. Blackwell ; The Economist, 1986
Availability: Items available for loan: Wexford Campus Library (1)Call number: 658.8.
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How to prepare a marketing plan : a guide to reaching the consumer market / John Stapleton and Michael Thomas. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Aldershot : Gower, 1998
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.802.
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