The new competition / Philip Kotler, Liam Fahey, Somkid Jatusripitak.

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Material type: Text

TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1985.Description: xii, 292 p. : ill. ; 24 cmISBN:

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DDC classification:

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General Lending	Carlow Campus Library Store - Ask Library Staff	382.0952 (Browse shelf(Opens below))	1	Available		19155

Includes index.

Bibliography: p. 268-281.

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