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Living room wars : rethinking media audiences for a postmodern world / Ien Ang.

By: Material type: TextTextPublication details: London ; New York : Routledge, 1996.Description: vii, 208 p. ; 24 cm. ; pbkISBN:
  • 0415128005
  • 0415128013 (pbk.)
  • 9780415128001:
Subject(s): DDC classification:
  • 302.23
Contents:
[Part I Rethinking audiences] The Battle between television and its audiences -- On the politics of empirical audience research -- New technologies, audience measurement and the tactics of television consumption -- Ethnography and radical contextualism in audience studies.
[Part II Gendered audiences] Melodramatic identifications: television fiction and women's fantasy -- Feminist desire and female pleasure: on Janice Radway's Reading the Romance -- Gender and/in media consumption (with Joke Hermes).
[Part III Audiences and global culture] Cultural studies, media reception and the transnational media system -- Global media/local meaning -- In the realm of uncertainty: the global village and postmodernity.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library General Lending 302.23 (Browse shelf(Opens below)) 1 Available 44990

Includes bibliographical references (p. 189-201) and index.

[Part I Rethinking audiences] The Battle between television and its audiences -- On the politics of empirical audience research -- New technologies, audience measurement and the tactics of television consumption -- Ethnography and radical contextualism in audience studies.

[Part II Gendered audiences] Melodramatic identifications: television fiction and women's fantasy -- Feminist desire and female pleasure: on Janice Radway's Reading the Romance -- Gender and/in media consumption (with Joke Hermes).

[Part III Audiences and global culture] Cultural studies, media reception and the transnational media system -- Global media/local meaning -- In the realm of uncertainty: the global village and postmodernity.

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