From promise to performance : a journey of transformation at SmithKline Beecham / Robert P. Bauman, Peter Jackson, and Joanne T. Lawrence.
Material type: TextPublication details: Boston : Harvard Business School Press, c1997.Description: xi, 302 p. : ill. ; 25 cmISBN:- 0875846343 (alk. paper)
- 9780875846347
- 338.7616151
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library Store - Ask Library Staff | 338.7616151 (Browse shelf(Opens below)) | 1 | Available | 28264 |
Includes bibliographical references (p. 287-290) and index.
Introducing the five requisites -- The story of Beecham -- Defining a merger of equals -- Selling a new and better company -- Now we are one -- Starting at the top -- The launch of simply better -- Developing the road map for the simply better way -- Making change the strategy -- Becoming the simply better healthcare company - a continuing journey -- Last thoughts -- Epilogue.
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