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Focus groups : a practical guide for applied research / Richard A. Krueger and Mary Anne Casey.

By: Contributor(s): Material type: TextTextPublisher: Thousand Oaks, California : SAGE, [2015]Edition: 5th editionDescription: xx, 252 pages ; 23 cm. ; pbk. + spiral boundContent type:
Media type:
Carrier type:
ISBN:
  • 9781483365244
  • 1483365247
Subject(s): DDC classification:
  • 300.72
LOC classification:
  • .K78 2015
NLM classification:
  • H61.28
Contents:
Overview of focus groups -- Planning the focus group study -- Developing a questioning route -- Participants in a focus group -- Moderating skills -- Analyzing focus group results -- Reporting -- Styles of focus group research -- Focus group interviewing with young people -- International and cross-cultural focus group interviewing -- Telephone and internet focus group interviewing -- Focus group interviewing within the organization -- Modifications of focus groups -- Answering questions about the quality of focus group research.
Holdings
Item type Current library Call number Status Date due Barcode
General Lending Carlow Campus Library General Lending 300.72 (Browse shelf(Opens below)) Checked out 27/08/2020 85592
General Lending Carlow Campus Library General Lending 300.72 (Browse shelf(Opens below)) Checked out 27/08/2020 85593

CW758
48.15

Includes bibliographical references (pages 246-247) and index.

Overview of focus groups -- Planning the focus group study -- Developing a questioning route -- Participants in a focus group -- Moderating skills -- Analyzing focus group results -- Reporting -- Styles of focus group research -- Focus group interviewing with young people -- International and cross-cultural focus group interviewing -- Telephone and internet focus group interviewing -- Focus group interviewing within the organization -- Modifications of focus groups -- Answering questions about the quality of focus group research.

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