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Design like Apple [electronic resource] : seven principles for creating insanely great products, services, and experiences / John Edson with Ernest Beck.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : Wiley, c2012.Description: 1 online resource (192 p.) : col. illISBN:
  • 9781118333969:
  • 1118333969
  • 1118290313
  • 9781118290316
Subject(s): Additional physical formats: Print version :: No titleDDC classification:
  • 745.4
Contents:
Design makes all the difference : beauty, ingenuity, and charisma create a unique competitive advantage -- Design the organization : nurture taste, talent, and a design culture -- The product is the marketing : great products sell themselves -- Design is systems thinking : product and context are one -- Design out loud : prototype to perfection -- Design is for people : connect with your customer -- Design with conviction : commit to a unique voice -- Design like Apple : bring it all together.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library General Lending 745.4 (Browse shelf(Opens below)) 1 Available 80667

CW707, CW728

Includes bibliographical references and index.

Design makes all the difference : beauty, ingenuity, and charisma create a unique competitive advantage -- Design the organization : nurture taste, talent, and a design culture -- The product is the marketing : great products sell themselves -- Design is systems thinking : product and context are one -- Design out loud : prototype to perfection -- Design is for people : connect with your customer -- Design with conviction : commit to a unique voice -- Design like Apple : bring it all together.

Description based on print version record.

18.57

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