Data mining methods and models [electronic resource] / Daniel T. Larose.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0471756482
- 9780471756484
- 006.312
IEEE ebook
IT Carlow ebook
Includes bibliographical references and index.
Dimension reduction methods -- Regression modeling -- Multiple regression and model building -- Logistic regression -- Naïve Bayes estimation and Bayesian networks -- Genetic algorithms -- Case study : modeling response to direct mail marketing.