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Basic marketing research : applications to contemporary issues / Naresh K. Malhotra. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
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Availability: Items available for loan: Carlow Campus Library (4)Call number: 658.83, ... Wexford Campus Library (1)Call number: 658.83.
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Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 4th ed.
Material type: Text Text
Publication details: London : Prentice-Hall International, 2004
Online access:
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.83. Wexford Campus Library (1)Call number: 658.83. Wicklow Campus Library (1)Call number: 658.83.
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Marketing research : an applied approach / Naresh Malhotra, David Birks. by Series: Prentice Hall international editions
Edition: European ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Financial Times Prentice Hall, 2000
Availability: Items available for loan: Wexford Campus Library (1)Call number: 658.83. Wicklow Campus Library (1)Call number: 658.83.
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