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Understanding customers / Rosemary Phipps and Craig Simmons. by Series: CIM student workbook series. Marketing | Marketing series (London, England)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 1995
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.812.
Understanding & designing marketing research / John R. Webb. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Dryden Press, 1994
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.83.
Dictionary of social and market research / Wolfgang J. Koschnick. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hampshire, England ; Brookfield, VT : Gower, c1996
Availability: Items available for reference: Carlow Campus Library: Not for loan (1)Call number: 300.72REF.
Life style and psychographics. Edited by William D. Wells. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Chicago] : American Marketing Association, [1974]
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8342.
Understanding customers / Chartered Institute of Marketing. by Series: CIM study text
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP, 1994
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8.
Marketing research / Peter M. Chisnall. by Series: McGraw-Hill marketing series
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, c1986
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.83.
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