000 00903 am a2200325 a 4500
008 980316 1996 000 eng
020 _a0333663233 (pbk)
020 _a9780333663233:
_c£16.99
072 7 _aKJS
_2thema
082 _a658.8
100 1 _aBaker, Michael John.
_911077
245 1 0 _aMarketing :
_ban introductory text /
_cMichael J. Baker.
250 _a6th ed.
260 _aLondon :
_bMacmillan Business,
_c1996.
300 _a577p :
_bfigs,tabs.
_c25cm.
500 _aCW023, CW088
500 _aCW806
500 _aCW738
504 _aIncludes bibliography and index.
590 _aCW936
590 _a25.00
650 0 _aMarketing.
_960942
650 7 _aBusiness and Management.
_2ukslc
_931536
650 7 _aSales & marketing
_2thema
_960943
902 _a160808
903 _aMARS
907 _a.b10165150
_bcgen
_c-
942 _n0
998 _b1
_c011210
_dm
_ea
_f-
_g0
999 _c15319
_d15319