000 | 01409cam a2200481 a 4500 | ||
---|---|---|---|
001 | BDZ0006194239 | ||
003 | StDuBDS | ||
005 | 20201215154153.0 | ||
008 | 050415s2005 njuab b 001 0 eng d | ||
010 | _a2004050148 | ||
020 | _a9780131968547 | ||
020 | _a0131469193 | ||
040 |
_aStDuBDS _dUk _dStDuBDSZ |
||
042 | _apcc | ||
072 | 7 |
_aKJ _2thema |
|
072 | 7 |
_aKJMV7 _2thema |
|
072 | 7 |
_aKJS _2thema |
|
082 | _a658.848 | ||
100 | 1 |
_aKeegan, Warren J. _q(Warren Joseph) _d1936- _931145 |
|
245 | 1 | 0 |
_aGlobal marketing / _cWarren J. Keegan, Mark C. Green. |
250 | _a4th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2005. |
||
300 |
_axx, 636 p. : _bill. (some col.), col. maps ; _c28 cm. |
||
500 | _aCW958 | ||
500 | _aCW037, CW100, CW101, CW127 | ||
500 | _aCW828 | ||
500 | _aCW018 | ||
500 | _aCW838 | ||
504 | _aIncludes bibliographical references and indexes. | ||
590 | _a59.68 | ||
650 | 0 |
_aExport marketing. _93610 |
|
650 | 7 |
_aBusiness & Management _2thema _982146 |
|
650 | 7 |
_aSales & marketing management _2thema _982147 |
|
650 | 7 |
_aSales & marketing _2thema _982148 |
|
700 | 1 |
_aGreen, Mark C. _926416 |
|
902 | _a141014 | ||
907 |
_a.b10263858 _bmulti _c- |
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942 | _n0 | ||
998 |
_b2 _c051101 _dm _ea _f- _g0 |
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999 |
_c24705 _d24705 |