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| 005 | 20201215154233.0 | ||
| 008 | 020910s2002 enka f b 001 0 eng d | ||
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_a9780750657105: _c£19.99 |
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| 020 | _a0750657103 (pbk.) | ||
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_aBUS _2ukslc |
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_aKJS _2thema |
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| 082 | _a658.802 | ||
| 100 | 1 |
_aMeek, Helen. _983003 |
|
| 245 | 1 | 0 |
_aStrategic marketing management : _bplanning and control, 2002-2003 / _cHelen Meek, Richard Meek, John Ensor. |
| 260 |
_aOxford : _bButterworth-Heinemann, _c2002. |
||
| 300 |
_axx, 264 p. : _bill. ; _c30 cm. |
||
| 490 | 0 | _aCIM coursebook. | |
| 500 | _aCW016 | ||
| 500 | _a"2002 postgraduate diploma syllabus"--Cover. | ||
| 500 | _aCW093, CW095, CW140 | ||
| 500 | _aCW018 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _a20.00 | ||
| 650 | 0 |
_aMarketing _xManagement _95381 |
|
| 650 | 0 |
_aStrategic planning. _97828 |
|
| 650 | 0 |
_aMarketing _xManagement _xExaminations _vStudy guides _968352 |
|
| 650 | 0 |
_aStrategic planning _xExaminations _vStudy guides _980177 |
|
| 650 | 7 |
_aBusiness and Management. _2ukslc _931536 |
|
| 650 | 7 |
_aSales & marketing _2thema _983004 |
|
| 700 | 1 |
_aEnsor, John. _983005 |
|
| 700 | 1 |
_aMeek, R. M. _q(Richard M.) _983006 |
|
| 710 | 2 |
_aChartered Institute of Marketing. _924296 |
|
| 856 | 4 | 1 |
_uhttp://www.marketingonline2.co.uk _yLink to the COURSE SUPPORT WEBSITE for this publication |
| 856 | 4 | 1 |
_ySend a message to library staff if access to this online resource is unavailable. _umailto:libdesk@itcarlow.ie?subject=Resource%20unavailable |
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