000 01081pam a2200361 a 4500
001 31485775
005 20201215150551.0
008 941024s1989 enka 001 0 eng d
020 _a0133572455 (pbk)
020 _a9780133572452:
_cNo price
040 _aUKM
_cUKM
_dFFG
049 _aTIZA
_b21877
072 7 _aKJMV7
_2thema
072 7 _aKJK
_2thema
082 _a658.848
100 1 _aKeegan, Warren J.
_q(Warren Joseph),
_d1936-
_931145
245 1 0 _aGlobal marketing management /
_cWarren J. Keegan.
250 _a4th ed.
260 _aLondon :
_bPrentice-Hall,
_cc1989.
300 _axvi, 783 p. :
_bill. ;
_c24 cm.
500 _aPrevious ed.: 1984.
590 _a21.14
650 0 _aExport marketing
_xManagement
_931291
650 0 _aInternational business enterprises
_xManagement
_937081
650 7 _aSales & marketing management
_2thema
_937082
650 7 _aInternational business
_2thema
_937083
653 0 _aExport marketing
902 _a160222
903 _aMARS
907 _a.b10033956
_bmulti
_cn
942 _n0
998 _b3
_c010425
_dm
_ea
_fn
_g0
999 _c3372
_d3372