| 000 | 01575cam a2200445 a 4500 | ||
|---|---|---|---|
| 001 | 550554060 | ||
| 005 | 20190531160414.0 | ||
| 008 | 101106s2011 000 0 eng d | ||
| 010 | _a2010009888 | ||
| 020 | _a9780273726227 | ||
| 020 | _a0273726226 | ||
| 020 |
_a9780273726227: _c£45.99 |
||
| 035 | _a(OCoLC)550554060 | ||
| 040 |
_aDLC _cDLC _dYDX _dUKM _dYDXCP _dBWK _dCDX _dU5D |
||
| 072 | 7 |
_aKJVG _2thema |
|
| 072 | 7 |
_aKJS _2thema |
|
| 072 | 7 |
_aKJK _2thema |
|
| 082 | _a658.848 | ||
| 100 | 1 |
_aHollensen, Svend. _927143 |
|
| 245 | 1 | 0 |
_aGlobal marketing : _ba decision-oriented approach / _cSvend Hollensen. |
| 250 | _a5th ed. | ||
| 260 |
_aHarlow, England ; _aNew York : _bFinancial Times Prentice Hall, _c2011. |
||
| 300 |
_axliii, 756 p. : _bcol. ill. ; _c27 cm. ; _epbk. |
||
| 500 | _aCW828, CW838 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _aCW958 | ||
| 590 | _a51.71 | ||
| 650 | 0 |
_aExport marketing. _93610 |
|
| 650 | 0 |
_aExport marketing _vCase studies |
|
| 650 | 7 |
_aBusiness and Management. _2ukslc |
|
| 650 | 7 |
_aMultinationals _2thema |
|
| 650 | 7 |
_aSales & marketing _2thema |
|
| 650 | 7 |
_aInternational business _2thema |
|
| 856 | 4 | 1 |
_uhttp://www.pearsoned.co.uk/HigherEducation/Booksby/Hollensen/ _yLink to the COMPANION WEBSITE for this publication. |
| 856 | 4 | 1 |
_ySend a message to library staff if access to this online resource is unavailable. _umailto:libdesk@itcarlow.ie?subject=Resource%20unavailable |
| 902 | _a170322 | ||
| 907 |
_a.b10371588 _bmulti _c- |
||
| 942 | _n0 | ||
| 998 |
_b0 _c101106 _dm _ea _f- _g0 |
||
| 999 |
_c35292 _d35292 |
||